Vic McKevitt-Smith

Sector Specialist
Vic McKevitt-Smith Vic McKevitt-Smith
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Group Performance Director
iProspect


Vic has over 15 years’ experience which has advanced in-line with the evolution of the digital landscape.

In her early career, Vic worked across PPC, Display and SEO for both client and agencies. Joining Dentsu Aegis in 2008 as an SEO specialist, she progressed to leading iProspect’s SEO department in 2011, developing the proposition into today’s integrated SEO solution.

In 2017, Vic was promoted to the position of Group Performance Director. In this role she works with clients and experts across the spectrum of digital capabilities to identify the right channel mix to deliver client objectives; continuously challenging for innovative solutions to help stay ahead of the curve.

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